Choosing press tonnage for your first order book
Match press capacity to real demand — not ego, brochure specs, or a neighbour’s line — before you lock capex.
Insights
Operator notes for people building extrusion businesses.
Short, practical pieces — not a publishing treadmill.
Vendor scorecards: how to evaluate extrusion partners before you scale
A practical scorecard for choosing extrusion vendors and finishing partners — so growth does not multiply quality and delivery risk.
GTM for job-work capacity: filling presses between captive runs
How to sell spare press time without turning your plant into a chaotic job shop that destroys planning and margins.
Surface finish and anodising: what buyers actually specify
Cut through vague “good finish” language — what industrial buyers mean by mill finish, powder, and anodising, and where new plants get burned.
Pricing aluminium profiles when LME and scrap keep moving
Build a pricing approach that survives metal volatility — without training customers to renegotiate every week.
When to hire a sales engineer vs a classic BD hire
Extrusion sales is technical. Know when you need engineering fluency on the road — and when a classic BD profile is enough.
Working capital traps in extrusion: billet, scrap, and receivables
Why extrusion businesses feel cash-tight even when the press is busy — and how to see the traps before they compound.
How OEMs qualify an extrusion supplier (and what fails first)
What OEM sourcing teams actually check — and the failure points that knock new extruders out before commercial negotiation starts.
Building a distributor network in India without losing margin
How new extruders can use distributors for reach — without giving away price control, brand, and the best accounts.
Die strategy for new extruders: own, share, or outsource
Decide when to own dies, when to share tooling risk, and when outsourcing protects cash — before your first order book hardens.